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The new dot com bubble is here: it’s called online advertising

thecorrespondent.com · first added by @afreshcup · 2026-09-30 · 1 upvotes

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* What do we really know about the effectiveness of digital advertising?

500 pts · 358 comments · node

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* The Advertising Bubble (Idle Words)

idlewords.com · node

* https://www.kellogg.northwestern.edu/faculty/gordon_b/files/fb_comparison.pdf

kellogg.northwestern.edu · node

* https://www.ssrn.com/abstract=2701578

ssrn.com · node

* https://www.aeaweb.org/conference/2014/retrieve.php?pdfid=985

aeaweb.org · node

* https://pubsonline.informs.org/doi/10.1287/mksc.2017.1065

pubsonline.informs.org · node

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